PERAN SDM DALAM MENUMBUHKAN JIWA ENTREPRENEURSHIP MELALUI KEGIATAN BAZAR RAMADHAN & BERBAGI PADA MASYARAKAT TEMBILAHAN
Bahasa Indonesia
Keywords:
Role of HR, Entrepreneurship Spirit, Ramadhan Bazaar & Sharing, Student Entrepreneurship, Human Resources Development (HR), ntrepreneurship Ecosystem, Social Awareness,, Community Service (PKM), Universitas Islam Indragiri (UNISI)Abstract
This study explores the role of human resources in fostering entrepreneurship through the Ramadhan & Berbagi Bazaar in Tembilahan, focusing on UNISI students. Employing a qualitative approach, data was collected through observation and photo documentation. Data analysis was conducted using the data analysis procedures outlined by Mills and Huberman, informed by achievement motivation theory, locus of control, and the entrepreneurial ecosystem. The findings reveal that this event plays a significant role in encouraging students to start new businesses, providing a platform for testing business ideas, and building skills and self-confidence. Strategies include entrepreneurship training, active participation in the bazaar, and social media promotion. Challenges include a lack of practical experience and capital. Students overcome these with mentor guidance and collaboration. The event also enhances social awareness through interactions with the community. In conclusion, the Ramadhan & Berbagi Bazaar significantly boosts the entrepreneurial potential and social awareness of UNISI students.
References
Apriliana, S. D., & Nawangsari, E. R. (2021). Pelatihan dan Pengembangan Sumber Daya Manusia (SDM) Berbasis Kompetensi. FORUM EKONOMI, 23(4), 804–812.
Arifin, S. R., & Haryanto, R. (2021). Peran Manajemen Sumber Daya Manusia (SDM) Melalui Usaha Mikro Kecil dan Menengah (UMKM) Untuk Penguatan Ekonomi. KINERJA, 18(3), 425–430.
Arrauf, I. F. (2017). Membangun Ekosistem Kewirausahaan. Gramedia Pustaka Utama.
Djaali. (2008). Teori Motivasi Berprestasi. Jurnal Pendidikan Dan Kebudayaan, 14(2), 119–134.
Ducker, P. F. (1985). Innovation and Entrepreneurship: Practice and Principles. HarperBusiness.
Rahayu, S., & Rizki, M. (2018). Pengaruh Locus of Control Terhadap Prestasi Belajar Mahasiswa. Jurnal Psikologi Pendidikan Dan Konseling: Jurnal Kajian Psikologi Pendidikan Dan Bimbingan Konseling, 4(2), 110–117.
Schumpeter, J. A. (1934). The Theory of Economic Development: An Inquiry into the Profits, Capital, Credit, Interest, and the Business Cycle. Harvard University Press.
Stevenson, H. H. (1985). A Model of Entrepreneurship. The Journal of Business Venturing, 1(1), 69–87.
