ulfa, Alya, and Vicky F Sanjaya. 2025. “ANALYSIS OF CULINARY MSMEs MARKETING MANAGEMENT THROUGH PRODUCT STRATEGY: CASE STUDY OF ES BANG UDIN MSMEs”. JUMPE (JURNAL MANAJEMEN PEMASARAN) 3 (3):109-18. https://doi.org/10.61167/jumpe.v3i3.235.